With disruptions in global shipping routes and mounting pressure on logistics capacity, our industry faces ongoing challenges, particularly as peak season approaches. This means that optimizing your productivity isn't just a goal – it's a survival strategy.

Clearly your performance is paramount, with speed, cost-efficiency, and accuracy serving as vital benchmarks. Yet, meeting these standards consistently has become increasingly complex amidst the evolving demands of both B2B and B2C sectors.

Forward-thinking logistics companies understand that productivity isn't a one-and-done achievement; it's a continuous journey. They also realize that they're not alone in grappling with these challenges.

Purpose-built technology such as CargoWise equips logistics companies with a suite of powerful tools designed to streamline operations, ensure compliance, and optimize profitability. Seamlessly integrated into CargoWise, our Productivity Acceleration & Visualization Engine (PAVE) enables teams to proactively manage their workload, minimize errors, and optimize operational throughput.

Common productivity pitfalls

We developed PAVE to tackle the inefficiencies, planning gaps, and resource allocation issues plaguing many logistics organizations, including:

  • Work routing and task management: When teams attempt to handle every task at once, it often leads to scattered focus and ineffective task management. Employees may frequently switch between tasks without completing any, resulting in missed deadlines and widespread confusion about task status.
  • Work overload: A shortage of skilled or experienced staff, combined with an overwhelming volume of tasks, can overwhelm teams. This overload not only impacts productivity but also diminishes the quality of work produced.
  • Poor customer prioritization: Succumbing to the demands of the most vocal customers may seem appealing, but it can divert attention from valuable opportunities or important deadlines for other clients. Prioritizing based solely on ‘noise’ can lead to missed chances for longer term, substantial value creation.
  • Ineffective deadline management: Inadequate visibility into ongoing tasks can lead to delays and, ultimately, missed deadlines. Such lapses not only incur penalties but can also potentially tarnish the organization's reputation and impact customer satisfaction.
Regaining lost capacity with PAVE

With so many tasks to juggle, people to manage, and stakeholders to please, we often start to normalize inefficiencies. We assume that heavy workloads and tight deadlines are just part of the job, disregarding the time wasted on easily avoidable constraints, such as waiting for someone else to complete a task or shifting priorities, leaving work unfinished.

This is where our technology comes in. With PAVE seamlessly integrated into CargoWise, logistics companies gain access to a robust platform that not only automates routine tasks but also provides real-time visibility into critical processes. This enables teams to proactively manage their workload, minimize errors, and optimize operational throughput.

For example, Neolink, a leading Australian freight forwarder, notes that since implementing PAVE alongside CargoWise, they can clearly see workflows and identify areas for improvement or automation, enabling their staff to be more efficient and productive.

According to Christopher Makhoul, Neolink's Director, "When we started the business, we were hungry for any way we could use technology to improve.”

“PAVE helps us to identify the operational bottlenecks within our business more quickly and easily. There wasn't really a way of doing that without PAVE, so it’s been fantastic in helping us implement that process," he adds.

Unlocking efficiency with PAVE: five practical tips

When it comes to PAVE, implementation doesn't need to be daunting. Instead, adopt these strategies gradually in phases to enhance your workflow efficiency:

  1. Create standard operating procedures and customer-specific requirements within PAVE, providing task-driven workflows for orderly task completion by the right staff, at the right time.
  2. Employ task management capabilities to track assignments and dynamically allocate work based on team capacity and skill sets, ensuring efficient task distribution.
  3. Set up automations to escalate or notify staff in case of approaching or missed deadlines, enabling faster reactions and reduced exposure to delays.
  4. Organize tasks by workflow to accurately predict delivery timelines and identify potential issues, providing all team members with visibility and opportunity for resolution.
  5. Utilize PAVE's visual boards for streamlined task identification and proactive planning, offering a centralized platform for instant status updates and tailored information access.
Ready to master PAVE? Take the next step with WiseTech Academy

Elevate your skills and unlock the full potential of PAVE by enrolling in our tailored courses on WiseTech Academy. Whether you're a new user or an administrator setting up PAVE for your team, we have the perfect course for you:

  1. Visual Boards
    Ideal for new users looking to harness the power of visual PAVE boards. Enroll now to dive into the fundamentals and start maximizing your productivity.
  2. Buffer Management system
    Designed for administrators tasked with setting up PAVE. Start the course to gain the expertise needed to optimize your system configuration and enhance efficiency.
  3. Buffer Management system – management configurations
    Tailored for team leaders and supervisors seeking to streamline operations. Enroll today to learn advanced configurations and drive performance across your team.

Defining productivity in the global logistics environment

Deep dive into some of the practical ways you can drive productivity across your operations and the crucial role technology plays in achieving this.

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